From the Hangars

Archives Spotlight: Hitting the Slopes

Mar 09, 2020


As the winter season comes to a close, there are fewer and fewer snow days to take advantage of. Here at the Delta Flight Museum we'll do our best to convince you to hit the slopes and take that last black diamond run with a gallery of ski-related objects in our archives. So hop on the gondola and let's go!


First off, we need to gear up! In the 1970s, Delta employees had their own ski club and in order to stay warm on the mountain wore some Delta branded sweaters and beanies. This set was donated to us by Martina Goscha, a retired Delta flight attendant. 


Next we need to transport our skis. We prefer this Northwest Airlines vinyl ski travel bag. But where should we take them?  


Colorado, perhaps? The poster on the left is a Southern Airways promotional travel poster, by McDonald and Little, representing the many activities Denver has to offer, including skiing!


This poster promotes ski vacations to Denver, Colorado, first served by North Central in 1969. It features Jake Hoeschler, a professional ski racer and 1968 Olympic athlete, who was a ski advisor to North Central Airlines and National Car Rental in the mid 1970s. This poster in our archives was signed by Jake himself and reads, "Alice, Let's shape up Lake Point together. Best personal regards Jake Hoeschler."


Maybe the Northeast is more your speed? This Delta travel poster takes you to the southern portion of the Laurentian mountain range in New England. whether you prefer the rush of downhill skiing or the comfort of the lodge, it looks like The Laurentians had it all!

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In the late 1980s, Delta encouraged skiers to add Salt Lake City to their favorite ski destinations with these wintry promotional buttons for The West Fest. 


Whichever mountain you decide to carve up next, we hope you have a safe trip to and from the slopes. And don't forget to search our online collections for more information about these and other ski-related objects in our archives! 

Austin Coleman


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